D2C Performance Marketer

Hands-on performance marketing experience, with strong command of Google Ads and Meta Ads.

Proven record of managing and scaling paid budgets for D2C or e-commerce brands.

Deep understanding of ROAS, CAC, CPA, CTR, CPC, CPM, conversion rate, AOV and funnel metrics.

Shopify, catalogue campaigns and Google Merchant Center.

Performance marketing agency experience across multiple D2C brands.

Set up and manage Meta Ads and Google Ads campaigns: Search, Shopping, Performance Max, Advantage+ Shopping and catalogue campaigns.

Exposure to Amazon, Flipkart or quick commerce ads (Blinkit, Zepto, Instamart)