Position                                                          :                  Marketing Lead

Experience                                                     :                  4-8 Years

Locations                                                       :                   Noida/Hyderabad

Role & Responsibilities

Brand Positioning

Shaping Brand Positioning with Trusted Service Credibility, Global Delivery Narratives & Capability Storytelling

Employer Branding

Employer branding that articulates a compelling EVP through talent attraction narratives, campus and lateral hiring strategies, strong engineering culture storytelling, and leadership trust positioning.

Market Competitiveness

Bhavna is not trying to compete with Tier-1/Tier-2 companies on scale; our positioning must clearly articulate why a focused, mid-size partner wins—through sharply defined capabilities, consistently high-quality delivery, and credible market systems built on long-term client trust and execution

Communications

Managing PR and media relations within the Indian market to strengthen brand visibility and credibility. Drive brand authority through strategic awards participation and recognition-led storytelling aligned with the company’s positioning.

Governance

Establish governance around brand standards, messaging control, quality, and market communication discipline.

Education:

MBA in Marketing